DX Group To Introduce Hyundai Appliances In Bangladesh

Hyundai, the renowned South Korean business conglomerate, is set to enter Bangladesh's consumer electronics and home appliances market through a strategic partnership with DX Group, a leading local distributor.

The agreement was signed between DX Group and GBES Asia Limited, Hong Kong, the official licensee of Hyundai-branded consumer electronics, home, and kitchen appliances in Bangladesh. 

Mr. Batra and Mr. Kanon jointly announced to launch Hyundai Inverter Air conditioner range immediately, which will be followed by Kitchen appliances, washing machines, refrigerators, and LED televisions.

While commenting on the partnership, Mr. Batra remarked, “We have been operating in this market for over a decade, we are exited about the market potential and believe that a partner like DX group with its proven track record will strengthen our market position in the coming years.

Bangladesh market for consumer durables is on the rise, attracting the attention of global brands. We are proud to have Hyundai beside us and are committed to bringing quality products to our customers in Bangladesh stated Mr. Dewan Founder and CEO of DX Group.

Hyundai products will be available at all the leading retail outlets, including chain stores and online shops across the country.